AFM-26: How Film Financing Really Works Today — Pre-Sales vs. True MG Deals
I attended the American Film Market in 2023, 2025, and 2026, and I decided to update this article following my most recent experience because, despite the passage of time, very little has changed in the fundamental economics of independent film financing and distribution. At AFM 2023, I rented a booth representing the Law Offices of Ernest Goodman. Although the event provided valuable networking opportunities, the venue was poorly suited for a market of that size. Meetings frequently took place in crowded hotel hallways, and the elevators could not accommodate the volume of attendees. Waiting twenty or thirty minutes just to reach...
Continue reading